For example, Bombbar, an online health food store, sends email campaigns to different customer segments based on category interest: Retention Strategy: 5 Effective Tricks to Grow Retention Rate Reward your profitable VIP clients A customer who spends more than other people in your store is a VIP customer. And by focusing on this particular segment of the consumer audience, you can significantly increase revenue. To understand what is happening with your VIP audience (whether it is growing or decreasing) allows the Customer Intelligence Platform . It can segment customers and analyze data in dynamics, and also allows you to.
Effective Tricks to Grow Retention Rate Since VIP clients are highly profitable, you can put more money into a retention marketing campaign than other customer segments. For example, you can resort to calling each VIP client to get feedback. Personalize your next steps Customization of offers, personal is Latest Mailing Database the key to the prosperity of any business. It is necessary to stand out from the general "noise" and make offers to buyers that will be most relevant to their needs and interests. The process of choosing the.
Right product should be quick and comfortable, so each person should receive their own version of the site with recommendations that change in real time, taking into account the actions and interests of the buyer. For example, on the main page of the Siberian Wellness online store, widgets with recommendations have been introduced, designed to attract new customers, as well as regular customers who have managed to prove themselves on the site. The first group of buyers, about whom the store “does not know” yet, has the opportunity to get acquainted with bestsellers, and the second group of people who already have a history of behavior and purchases.